Creating a brand with the possessive pronoun «my» is not very orthodox in strict marketing terms. It might make us seem self-centered, which would detract our place in the public eye.
However, that «me» has an opposite meaning for us. The name «my inclusive Cinema» is a recognition of all the people who have worked, are currently working, or will work in the field of full inclusion. Thus, the»my inclusive Cinema» brand refers only to the professional and personal philosophy of the people who work on the platform.
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